💰 PPC & Google Ads

PPC / Google Ads Course

Master Pay-Per-Click advertising with our complete PPC course. Learn Google Ads, search ads, display ads, shopping ads, video ads, and more. Drive instant traffic, generate leads, and maximize ROI with the most practical PPC course and Google Ads course in Pakistan.

Course Duration 6 Weeks
Class Days Sat – Sun
Class Time Available Slot
Class Duration 1 – 1.5 Hour
Education Minimum Matric
Certificate Yes
About This Course

Become a PPC & Google Ads Expert

Pay-Per-Click advertising is the fastest way to drive targeted traffic to any business. Our PPC course teaches you how to create, manage, and optimize Google Ads campaigns that generate leads and sales from day one.

You'll learn search ads, display ads, shopping ads, video ads, and remarketing. From keyword research and bidding strategies to ad copywriting, conversion tracking, and A/B testing — this Google Ads course covers everything you need to become a certified PPC expert.

Learn from certified Google Ads professionals with real agency experience managing budgets of all sizes.

6 Weeks
12+ Live Classes
80% Practical
Lifetime Access
What You'll Learn

Complete PPC & Google Ads Curriculum

Everything you need to master paid advertising — from basics to advanced.

PPC Fundamentals

Understand how PPC works, auction system, quality score, and ad rank.

Google Search Ads

Create high-converting search campaigns with keyword targeting and ad extensions.

Display Ads

Reach audiences across millions of websites with banner and responsive display ads.

Shopping Ads

Promote products with Google Shopping campaigns and product feed optimization.

Video Ads

Run YouTube video campaigns to build brand awareness and drive conversions.

Remarketing & Retargeting

Re-engage website visitors with dynamic remarketing campaigns.

Keyword Research & Bidding

Find profitable keywords and master bidding strategies like CPC, CPA, and ROAS.

Ad Copywriting

Write compelling ad copy that boosts click-through rates and conversions.

Conversion Tracking & Analytics

Set up conversion tracking, Google Analytics, and measure campaign ROI.

A/B Testing & Optimization

Test ad variations, landing pages, and bids to continuously improve performance.

Budget Management

Plan and manage ad budgets effectively to maximize return on ad spend.

Freelancing & Agency

Learn to manage client campaigns and build a career in PPC freelancing or agency.

Course Roadmap

How We Complete This Course

A step-by-step 6-week journey from PPC beginner to advanced Google Ads expert.

Week 1

PPC & Google Ads Fundamentals

  • What is PPC and how it works
  • Google Ads account setup
  • Understanding campaigns, ad groups, and ads
  • Quality Score and Ad Rank explained
  • Keyword research basics
Week 2

Search Ads Mastery

  • Creating search campaigns
  • Keyword match types and negative keywords
  • Writing compelling ad copy
  • Ad extensions and assets
  • Bidding strategies (CPC, CPA, ROAS)
Week 3

Display & Video Advertising

  • Display campaign setup
  • Responsive display ads
  • Audience targeting for display
  • YouTube video ad formats
  • Bumper and in-feed video ads
Week 4

Shopping Ads & Remarketing

  • Google Merchant Center setup
  • Product feed optimization
  • Shopping campaign creation
  • Remarketing audience setup
  • Dynamic remarketing ads
Week 5

Conversion Tracking & Analytics

  • Google Ads conversion tracking
  • Google Analytics integration
  • Event tracking & goals
  • ROAS measurement
  • Attribution models
Week 6

Optimization, Scaling & Final Project

  • A/B testing ads and landing pages
  • Bid optimization techniques
  • Scaling profitable campaigns
  • Freelancing & agency career guidance
  • Final real-world PPC project & certification
Why IT Ki Dunya

Why We Are the Best Choice for PPC & Google Ads Course

Learn from certified Google Ads professionals with real agency experience.

Certified Google Ads Experts

Learn from Google-certified PPC experts with years of experience managing real ad budgets.

Real Agency Experience

We run a successful digital marketing agency — you'll learn strategies we use for real clients.

80% Practical Training

Run real ad campaigns, manage real budgets, and optimize real conversions — not just theory.

Certificate of Completion

Receive a verifiable certificate after completing the course and final project.

Lifetime Support

Get lifetime access to materials, recorded sessions, and ongoing mentorship.

Small Batch Size

Limited seats per batch ensure personal attention and better learning outcomes.

Ready to Master PPC & Google Ads?

Join our next batch and start your PPC journey today. Limited seats available!

Enroll Now